Curtis Blake Co-Founded Friendly's Ice Cream Chain - The Wall Street J

Curtis Blake Co-Founded Friendly's Ice Cream Chain - The Wall Street Journal

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Curtis Blake Co-Founded Friendly's Ice Cream Chain  The Wall Street Journal

In the summer of 1935, when Curtis Blake was 18, the economy was so weak that he and his older brother, Prestley, couldn’t find jobs in their hometown of Springfield, Mass. Their mother, Ethel Blake, decided that the Depression wasn’t an excuse for loafing, however. She knew of a man making ice cream and selling it from his own shop. Her boys, she figured, could do the same. So, with a $547 loan from their parents, Curtis and Prestley opened what they called Friendly Ice Cream, furnished with two tables and eight chairs bought used for $8. Prestley used a jigsaw to make a wooden sign. Rival...


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